Brand, built
from the ground up.

Marketing and communications coordinator in Ottawa. I design the identity, the website, the campaign and the deck, then measure what they do.

Royal Drugs. A pharmacy group, rebranded end to end.

Medical Pharmacies became Royal Drugs. I developed the new identity, designed and launched the website, created the LinkedIn page from zero and rebuilt every asset customers, partners and staff see, so the business launched under one consistent brand.

  • Identity and brand guidelines
  • Website design and launch
  • LinkedIn company page, from zero
  • Print and digital collateral system
  • Three business units on one standard

Capital Health Partners, Ottawa. Parent of Ontario Medical Supply, Royal Drugs and Accellor Medical.

The new Royal Drugs website shown on a laptop
Royal Drugs roll-up banner: supporting better quality of life
Royal Drugs social post on infusion compounding

Campaign creative that ships.

Social series, roll-up banners, flyers and posters for healthcare, property and sport clients. Written and designed by me, on brand and on deadline.

Digital, designed to be used.

Websites, brochures and the pieces that carry a brand from screen to hand. Laid out for the reader first.

ELART website design: an editorial fashion homepage
ELART. Website design
Trifold brochure held open by a reader
Trifold brochure
Trifold brochure, inside spread
Trifold brochure, inside
Bilingual telehealth flyer
Telehealth flyer, English and French
Zakuska logo on a black storefront sign

Identity and print.

Logos that survive a shop sign, and tags, cards and collateral that survive being handled. The Zakuska mark and a thirtieth-anniversary tag set.

Thirtieth anniversary hang tags on white cord

Photography. Headshots and events.

Corporate headshots, receptions, golf days and the plates on the table. Shot, edited and captioned for the client's own channels.

Corporate headshot, woman in a black blazer Guests at a reception Group photo at a golf event Corporate headshot, man in a dark suit Infused water carafes at an event Three guests at a reception Corporate headshot, woman in a black blazer Guests talking at a reception Appetizers on a serving tray Corporate headshot, man in a navy blazer Golfers on the green Guests at a reception Tiered tray of appetizers Guests at a reception Guests at a reception

What I bring to a brand team.

Four years in a marketing role and five professionally. Hands on across the whole stack, from the guideline to the post that goes out at nine.

Brand
Visual identity. Brand guidelines and visual standards. Brand voice. Rebrand and launch.
Creative
Campaign creative. Social content. Presentation decks. Print and digital collateral. Reusable templates.
Digital
Website design. Email marketing and newsletters. Social media management. Marketing reporting.
Motion and photo
Short-form video editing. Event and corporate photography.
Tools
Adobe Photoshop, Illustrator, InDesign. Figma. Canva. CapCut. WordPress. Mailchimp. Constant Contact. HubSpot. Meta Business Suite.
Education
Mobile and Web UX Design, Algonquin College. Master's, Information Technologies. HubSpot Academy, social media and content marketing.

Let's make something worth a second look.